About Katherine Lazaruk

Katherine lives in Vancouver and spends her spare time singing in various genres, writing and publishing books of “long stories in short poems” (katherinelazaruk.com) and hanging out at concerts and movies with her husband and her wide circle of friends. She enjoys challenging conversations, is relentlessly curious and can be slightly irreverent from time to time. Her newest book, “Executive Being: Humanizing Business One Leader at a Time” will be released in late fall 2024.

We Are Unique, We Are Not Unique

2023-08-29T16:02:46-07:00

I’ve been reflecting lately on my own professional brand, and what I want to focus on next for my audience and one of the things I’ve noticed is the paradox between the fact that we [...]

We Are Unique, We Are Not Unique2023-08-29T16:02:46-07:00

Can You Describe Yourself in Five Words or Less?

2023-08-29T16:02:46-07:00

If someone were to ask you to describe yourself, could you do it in five words or less? If you can’t, chances are you’re not crystal clear on who you are and why you do [...]

Can You Describe Yourself in Five Words or Less?2023-08-29T16:02:46-07:00

Women Don’t Need to Be Men

2023-08-29T16:02:46-07:00

I saw a TikTok creator say this week that in order for her, as a petite blond woman, to be taken seriously, she has to do things like speak slowly, not smile, raise her chair [...]

Women Don’t Need to Be Men2023-08-29T16:02:46-07:00

Sometimes It’s Okay if It Hurts

2023-08-29T16:02:46-07:00

I recently sprained my ankle quite badly and the recovery, just three weeks in, is going slowly. I returned to the hospital last week, and the nurse practitioner there told me that recovery is assisted [...]

Sometimes It’s Okay if It Hurts2023-08-29T16:02:46-07:00

I’m Grateful for Leaders Who Walk the Walk

2023-08-29T16:02:46-07:00

One of the nicest things about being in business is the opportunity to have dinner with some of the most interesting people. Last night the table conversation turned to company culture, and I was reminded [...]

I’m Grateful for Leaders Who Walk the Walk2023-08-29T16:02:46-07:00

Who you are at 4 is who you are at 104

2023-08-29T16:02:46-07:00

People don't change. We come into this world, trailing clouds of glory and spend most of our lives layering up our core with outside influence. Then, when we're lost and not getting what we want [...]

Who you are at 4 is who you are at 1042023-08-29T16:02:46-07:00

Who are you when nobody’s looking?

2023-08-29T16:02:46-07:00

In my last post, I talked about getting clear on who you are and then getting consistent about how you show up. One of the first things I ask any client when we start to [...]

Who are you when nobody’s looking?2023-08-29T16:02:46-07:00

Consistency Isn’t Key, Unless…

2023-08-29T16:02:46-07:00

This week I'm reading Masterful Marketing, by Alan Weiss and Lisa Larter. One of the key messages around getting exposure for your brand is consistency in posting. Like everything else worth getting in life, consistency [...]

Consistency Isn’t Key, Unless…2023-08-29T16:02:46-07:00

Shutting the watertight doors

2023-08-29T16:02:46-07:00

As you grow and develop, you’ll inevitably run into situations where the people you used to surround yourself with aren’t necessarily the people with whom you want to surround yourself with in future. I recently [...]

Shutting the watertight doors2023-08-29T16:02:46-07:00

Are you updating your LinkedIn on a regular basis?

2023-08-29T16:02:46-07:00

If you’re in the corporate world, your LinkedIn is your new business card, with the advantage of expanding your reach beyond your name and contact information. It’s a place to share your accomplishments, showcase your [...]

Are you updating your LinkedIn on a regular basis?2023-08-29T16:02:46-07:00
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